Brand Strategy
ShopMy is the platform defining creator commerce: connecting premium brands, creators, and now shoppers through a curated ecosystem built around trust, taste, and discovery.
When Condensed first partnered with ShopMy in 2022, the company was a small team entering a rapidly emerging space. Today, ShopMy is a category leader with a $1.5B valuation – and we’ve remained a close creative partner through every stage of that growth.
A Partnership Built to Scale
Our original work helped establish the foundation of the ShopMy brand: visual identity, product direction, website & app design, and launch materials. As the company scaled, the brand naturally evolved alongside it – expanding across new products, audiences, and platforms while retaining the timeless clarity that made it resonate from the beginning.
Over the years, our creative collaboration has grown alongside ShopMy itself: product launch campaigns, social content, educational animations, pitch decks, email systems, podcast branding, marketing initiatives, and creative support across an expanding ecosystem of products.
Today, ShopMy has a world-class internal team leading the brand forward. Our role is different than it was in the early days, but no less collaborative. We work as an extension of their team – bringing deep brand knowledge, creative range, and the ability to move quickly from rough idea to polished execution.
What started as a foundational launch engagement evolved into something much rarer: a long-term creative partnership built on trust, shared instincts, and the ability to grow together.
The Results
Shortly after our initial rebrand, ShopMy closed on an $8M Series A. A year and a half later, ShopMy raised $18.5M in a round led by Inspired Capital. In 2025, ShopMy raised $77.5 Million to Expand Into New Ad Categories, followed by another $70M raise later that year that brought the company to a 1.5 billion dollar valuation.
Through every phase of growth, from startup to category leader, Condensed has remained a close creative partner helping the brand evolve, expand, and scale.
